A Novel Fine-Grained User Trust Relation Prediction for Improving Recommendation Accuracy

Shasha Zhang, Xiao Liu, Yuanchun Jiang, Min Zhang

Research output: Chapter in Book/Report/Conference proceedingConference contributionpeer-review

2 Scopus citations

Abstract

Recommender Systems (RSs) are playing an important role in improving user satisfaction as they can recommend items which might be highly interested to users. In recent years, it has been observed that social relations including factors such as trust and distrust among users are very useful in improving recommendation accuracy. However, traditional recommendation methods like Collaborative Filtering (CF) usually neglect social relations and even for those methods which considered social relations often fail to uncover different types of positive and negative social relations, which hinders the improvement of recommendation accuracy. To solve such a problem, in this paper, we first divide user trust relations into four fine-grained types, including strong trust, weak trust, strong distrust and weak distrust, which help to thoroughly exploit the trust and distrust relations among users. Afterwards, we propose a trust prediction framework based on a SVD algorithm to obtain weighted social relations. Finally, we employ two examples on rating prediction to demonstrate how to use fine-grained user trust relations. Experimental results based on Extended Epinions dataset show that our proposed approach based on fine-grained user trust relations can achieve better accuracy than other conventional approaches.

Original languageEnglish
Title of host publicationProceedings - 2016 International Conference on Advanced Cloud and Big Data, CBD 2016
PublisherInstitute of Electrical and Electronics Engineers Inc.
Pages164-171
Number of pages8
ISBN (Electronic)9781509036776
DOIs
StatePublished - 11 Jan 2017
Event4th International Conference on Advanced Cloud and Big Data, CBD 2016 - Chengdu, Sichuan, China
Duration: 13 Aug 201616 Aug 2016

Publication series

NameProceedings - 2016 International Conference on Advanced Cloud and Big Data, CBD 2016

Conference

Conference4th International Conference on Advanced Cloud and Big Data, CBD 2016
Country/TerritoryChina
CityChengdu, Sichuan
Period13/08/1616/08/16

Keywords

  • Collaborative Filtering
  • Recommender Systems
  • SVD
  • Social Relations

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